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Sales Enablement / Content Management
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Sales Enablement / Content Management focuses on providing a single-source for company-approved content that is used as part of the selling process. This content is most often externally facing, including the usual range of presentations, PDFs, marketing collateral, case studies, blog posts and such. SE solutions also cover finding and using internal content including competitive battle cards, call scripts, links to training materials, how-to information, best practices, playbooks, etc.
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Outbound Prospecting / Agent Assisted solutions enable companies to reach out to prospects using a combination of software supported phone dialing and email functions often relying on human agents. Some also include scheduling and calendaring functions and the ability to incorporate third-party contact data as part of outbound prospecting.
Sales Skills Development and Reinforcement Solutions provide sellers and sales management with online and ongoing training. SMEs, marketing and sales operations can rapidly develop and deliver timely, interactive training tightly integrated with sales work-flow, and identify when and which sellers need coaching.