Anyone involved in the Sales industry who is in town for Dreamforce knows exactly where to be this Thursday, September 27  – at the Sales Enablement Soiree!

If you haven’t registered, it’s not too late and, although hard to believe, the event is free to attend. I attended last year along with about 2,500 others. This year, there may be as many as 5,000 people coming through the doors.

The event is taking place at the Four Seasons Hotel from 9:00 – 5:00 and will be filled with best practices and real-world advice to maximize sales effectiveness. Find more details over on the Highspot blog.

Dan Cilley along with Steven Wright and Gerhard Gschwandtner will be conducting live-streaming video interviews from the floor. They’ll be talking with a different industry luminary every 15 minutes in this fast-paced format. Get notified and watch the interviews live here.

You don’t want to miss the event. You can hear Jim Lundy, of Arragon Research, Peter Ostrow of SiriusDecisions, Laura Ramos of Forrester Research and more.

Register for the Soiree here and come by and say “hi!”

On another note, you don’t want to miss what Adobe Sign has planned. They have an awesome meet-up location and are ready to answer all your e-signature questions! Stop by The Keystone, 68 4th Street (across from the Marriott Marque, between Mission and Market – told you – great location!) on Tuesday or Wednesday between 8am and 5pm for a quick demo, snack or beverage. There’s even an oxygen bar to keep your energy up as you power through the week. While you are there, register for their amazing evening events featuring celebrity chef Tyler Florence on Tuesday, and London mixologist Dominic Whisson from the world’s top-rated bar (the American Bar at the Savoy Hotel) on Wednesday. All with live music from exciting local San Francisco jazz bands . An experience to remember! Stop in at the Keystone and see the Adobe Sign team to learn more.

Whether or not you’re planning on going to the big Dreamfest event Wednesday, you’ll want to  check this out. Groove, Aviso and Clearbit will be hosting a Pre-Dreamfest party for Dreamforce 2018! They’re taking over the 3rd Street Tap Room, just steps away from Moscone Center. So stop by on your way from Dreamforce and have a drink before you head back to your hotel. I’ll be there. Come join me and a lot of others for this open bar, with hors d’oeuvre, killer music, cool entertainment, and fun prizes. 3rd Street Tap Room, 251 3rd Street. Save your spot here.